Unsubscribe footer and one-click header
Unsubscribe footer and one-click header
Pink Post can add an unsubscribe footer and a List-Unsubscribe header to every campaign email, on by default. When someone unsubscribes, by link or by their mail app's button, their sequence stops and they are excluded from future campaigns.


Why it matters
Respectful outreach that keeps you compliant and out of spam folders.
Campaigns can add an unsubscribe footer and a List-Unsubscribe header. Unsubscribes stop the sequence and the person is not emailed again.
How to use it
Set it up in a few steps
- 01
Keep "Unsubscribe footer + header" ticked in campaign settin
Keep "Unsubscribe footer + header" ticked in campaign settings (on by default).
- 02
A recipient clicks the link or uses their mail app's unsubsc
A recipient clicks the link or uses their mail app's unsubscribe button.
- 03
Pink Post records it and excludes them from future sends
Pink Post records it and excludes them from future sends.
Under the hood
How it works
Footer
A short unsubscribe line appended to each email.
List-Unsubscribe header
Lets Gmail and other clients show their own unsubscribe button, which large mailbox providers now expect from bulk senders.
Recorded
Unsubscribes are stored and honoured in every future send.
| Setting | Value |
|---|---|
| Footer | On by default |
| Header | List-Unsubscribe |
| Effect | Sequence stops, future sends excluded |
| Your address | Add a postal address to the signature where law requires |
Tips
Get more from it
Tip 1
Add your postal address in the signature where your local law requires it.


In a campaign
Where unsubscribe footer and one-click header fits in link building outreach
Pink Post runs a link building campaign in seven steps, from prospect list to a live link that keeps being checked. Here is where this feature does its work.
- Step 1
Import prospects
Upload a CSV, Excel file or Google Sheet of sites and contacts; Pink Post dedupes, blocklists and verifies them.
- Step 2
Pick a playbook
Start from a guest post, link insertion, broken link, resource page, skyscraper or partnership template.
- Step 3
Write the sequence
Edit the pitch and one or two follow-ups with conditions, placeholders and spintax; test subjects with A/B variants.
- Step 4 ยท this feature
Send safely
Emails go out at a safe pace with rotation, warm-up, limits and DNS checks.
- Step 5
Handle replies
Replies land in one inbox with labels; follow-ups stop on reply.
- Step 6
Close the deal
Move the deal to Negotiating and Deal done with the agreed price.
- Step 7
Keep the link
Mark it Link live and let Pink Post re-check the page.
Compared
Pink Post vs the usual setup
| Unsubscribe footer and one-click header in Pink Post | Typical cold email tool | Spreadsheet + Gmail | |
|---|---|---|---|
| Footer and header | |||
| Honoured across campaigns | Manual | ||
| On by default | Varies |
Plans
Unsubscribe footer and one-click header on every plan
| Free | Solo | Pro | Agency | |
|---|---|---|---|---|
| Price per month | $0 | $19 | $39 | $129 |
| Mailboxes | 1 | 3 | 10 | 30 |
| Prospects | 500 | 5,000 | 25,000 | 100,000 |
| Emails per month | 300 | 3,000 | 15,000 | 50,000 |
| Users | 1 | 1 | 3 | 10 |
| Live link checks per month | 25 | 250 | 2,500 | 10,000 |
Unsubscribe footer and one-click header works the same way on every plan; plans only change the limits above. Yearly billing costs $16, $32 and $108 a month. Compare plans in full.
FAQ
Questions, answered
Is an unsubscribe link required?
Laws such as CAN-SPAM require an opt-out for commercial email; it also reduces spam complaints.
Will it lower reply rates?
Rarely; people who would unsubscribe are unlikely to place a link.
Does it work with Gmail and Outlook mailboxes?
Yes. Pink Post works the same with Gmail, Google Workspace, Outlook, Zoho, Hostinger and any SMTP/IMAP mailbox you connect.
Is unsubscribe footer and one-click header on the free plan?
Yes. Every plan includes it; plans differ by mailboxes, prospects, emails per month, users and live link checks. Free has 1 mailbox and 300 emails a month, Solo $19 has 3 mailboxes, Pro $39 has 10 and Agency $129 has 30.
How is unsubscribe footer and one-click header different from a cold email tool?
Cold email tools are designed for sales pipelines. In Pink Post every feature feeds a link deal: replies move deals, deals hold prices, and live links keep being checked, so the result of the campaign is a list of live links with their cost.
Run your next outreach campaign in Pink Post.
Free plan, no card. Import your contacts, write a personal sequence and launch your first outreach campaign.